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The Digital Iceberg
Your Digital Transformation Blog
Welcome. This Blog is about spotlighting my real-life experience of Digital Transformation. I hope it stimulates thought and conversation.
Oliver Nowak
May 174 min read
Don't Think of AI as a Technology
The performance of a business can be best characterised by the quality of its decision-making. The more often the people within a...
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Oliver Nowak
Jul 25, 20233 min read
Become a People Expert, not a Technology Expert
Technology has become an integral part of our lives, but why do we buy technology? The simple answer is: to solve people problems. In...
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Oliver Nowak
Jul 25, 20233 min read
Associating Technology Transformation with Business Outcomes
In today's rapidly changing business landscape, technology transformation has become a critical factor for success. But throwing money at...
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Oliver Nowak
Jul 25, 20233 min read
Strategy Alignment: Creating your North Star
Before we go anywhere, I feel like I need to answer the question: What is digital transformation? Simply put, digital transformation is...
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Oliver Nowak
May 19, 20234 min read
Buying your Data with Loyalty
In recent years, there’s been a lot of talk about digital marketing and how businesses are collecting and analysing data to profile our...
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Oliver Nowak
Oct 10, 20222 min read
Why you Can’t Manipulate Transformation
Why are your customers your customers? Why are your employees your employees? If you don’t have a simple answer to these questions, don’t...
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Oliver Nowak
Sep 15, 20223 min read
Telling the Story of Change
Life is a maze. We have no idea what’s around the corner and we often don’t know where we’re going. At least for most of us, where we are...
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Oliver Nowak
Aug 18, 20224 min read
Creating a truly Transformative Experience
If you asked the majority of people to describe themselves, the words ‘creative’ and ‘problem-solver’ would probably feature in some...
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Oliver Nowak
Jul 13, 20225 min read
Freedom & Responsibility - The Netflix Way
I have just finished reading Marc Randolph’s book “That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea”. As...
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Oliver Nowak
Jun 13, 20224 min read
The Power of Belief
How much do you truly believe that you are going to be successful? Have you ever struggled under the weight of a lack of belief? It might...
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Oliver Nowak
Apr 8, 20224 min read
Motivation
Motivation. If there’s one thing that leaders of a business would want to bottle up and access whenever they want, surely motivation...
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